Dealing with sponsored links and social advertisements solely through the search for ROI is the best way not to succeed or to create an absolute dependency on these platforms. To draw interstellar efficiency from these levers, you have to think about them in the context of your own digital ecosystem.
Like any other digital marketing lever, SEA and social ads should be considered as additional means of distributing content and offers. It is in this context that we systematically lead the activation of these levers by connecting them to the content strategy and the brand strategy .
Account and platform audit
We audit the performance of your accounts and the use, wisely or not, of the features and AI offered by the platforms.
We manage your campaigns with attention to detail and in line with the overall objectives of your digital strategy.
Perfect for quickly generating a qualified audience, Google Ads, Social Advertising and Display must be implemented very effectively to be profitable.
Synergies and transversality
Each of our actions will be part of a logic of optimisation of the organic counterparts of these advertising levers.